If you’re exploring franchise opportunities in the home remodeling sector, should you reach new heights with a roofing franchise, or stay grounded with a concrete business? Compare roofing and concrete franchises to determine which option matches your business goals.

Lowdown on Roofing Franchises

The rise in severe weather and aging housing stock is creating robust demand for roofing franchise opportunities, according to Spherical Insights. The U.S. roofing industry was valued at more than $27 billion in 2023. A recession-resilient roofing business offers diverse revenue streams, including installation, repairs, and inspections. Roofing projects, especially replacements, and installations, can generate high profit margins.

Yet, your profits may hinge on supply costs, and you’ll need to plan strategically to limit the impact of seasonal fluctuations in demand. Working on roofs poses safety issues. Falls are the leading cause of death in the construction industry. Extensive training and safety precautions need to be implemented to protect employees. And due to the dangerous nature of the job, insurance costs can be prohibitive.

Concrete Franchise Opportunity

Concrete combines cement and water with sand, gravel, or crushed stone. It’s easy to work with and affordable, making it one of the most widely used man-made products in the world, according to the World Cement Association. More than 70% of the world’s population lives in a home or building with concrete.

The home renovation industry is strong, and a concrete franchise is a niche opportunity. A concrete franchise offers residential and commercial concrete services, such as installing or repairing driveways, patios, and walkways. Some concrete franchises provide decorative concrete services, like stamping and staining. These franchises offer design services that mimic luxurious materials like wood and marble through innovative concrete techniques, and they attract a diverse clientele — from homeowners sprucing up their spaces to commercial clients looking for durable sophistication.

Concrete Craft: The Largest Decorative Concrete Franchise

If you have a creative flair for design and a desire to become an entrepreneur, kick your corporate career to the curb and partner with Concrete Craft to open a decorative concrete franchise.

As a Concrete Craft franchisee, your feet will remain safely on solid ground, and you’ll be able to offer services with a wide range of price points. We provide customers with an economical solution to repair damaged concrete without demolition or replacement and can customize interior spaces with color, design, and realistic faux finishes.

“Concrete Craft serves a niche in the market,” said Chuck Yates, a Concrete Craft franchisee in Knoxville, Tennessee. “Not a lot of people are doing it, much less have a national brand.”

As the No. 1 decorative concrete franchise, Concrete Craft has an extensive training program to ensure franchise owners have the skills to help customers transform their homes and businesses. Here are some of the advantages of owning a Concrete Craft franchise:

  • Low-overhead costs: Many of our franchisees operate as a home-based franchise with a storage facility to keep operational costs down.
  • Protected territory: Our franchisees receive a protected territory with 100,000 households to ensure the potential for a robust customer base.
  • Affordable services: Our environmentally friendly, decorative coatings are a fraction of the expense of stone, brick, tile, pavement, or wood, appealing to cost-conscious customers.
  • Turnkey marketing program: Our franchisees get a strong digital marketing platform, including a customized website that serves as your storefront and is designed to help drive local leads.
  • First-class reputation: Concrete Craft is part of Home Franchise Concepts, a leader in the home services industry with 2,600 franchise territories and 10 franchise brands.

Ready to Craft a New Future?

Learn more about the benefits of owning a decorative concrete franchise. Submit a franchise inquiry form to connect with a person from our knowledge franchise team.

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